The CRM for
Pharma field teams
Visits, plans, forecasts, sales and stock in one place — built in Dubai by people who worked the field.
Real app screen · sample data
What does
RepPharma
offer?
- VISIT LOGGING, VERIFIED
A full visit — doctor, products, samples, outcome — logged faster than a WhatsApp reply, and confirmed at the account.
- SMART MONTHLY PLANS
The month of visits drafted for you in seconds — rule-based and honest about it. The manager approves in one click.
- AIRPLANE MODE. 20 VISITS. 0 LOST.
Basements and dead zones don’t stop the field. Visits save on the phone and send themselves the moment signal returns.
- DAY-ONE DIRECTORY
10,900+ doctors, 6,800+ clinics and hospitals, 5,000+ pharmacies pre-loaded. A new rep opens a full UAE directory — not an empty CRM.
- EXCLUSIVITY & CLEAN DATA
Warns if a doctor is already with another rep. Edit requests keep master data locked but fixable.
- TARGETS & ATTRIBUTION
Yearly targets split to rep × product × month. Sales credit moves cleanly between reps — the total never changes.
- STOCK & SELL-OUT, RECONCILED
Distributor stock and pharmacy sell-out side by side, with short-expiry lots flagged up to 90 days ahead.
- SELF-DRIVING MANAGEMENT
Monthly reviews assemble themselves. Forecast accuracy graded every month. Six years of sales history — trajectory, not snapshots.
Field force efficiency increasing from day one.
Verified visits
Logged faster than a WhatsApp reply, confirmed at the account, same day.
Plans in seconds
Rule-based smart planning drafts the month. The manager approves in one click.
Stock to the box
Distributor stock, sell-out and short expiry — in one view.
Reports write themselves
Monthly team reviews assembled from the field data.
Honest forecasts
Per account and product, accuracy graded every month.
See it in 60 seconds
Real app screens · sample data · no sound
How it works in pharma field
- Pharma companies & scientific offices
- Distributors
- Pharmacy chains
- Hospitals & clinics coverage teams
- Consumer health & OTC
The data flow
1 / 3 · THE FIELDDoctor visit
objective · detailing
Pharmacy visit
orders · stock · expiry
Samples given
date · quantity
Competitor notes
objections · promos
Visit confirmation
at the account, on time
Field ledger
samples · orders · notes
Rep mobile app
offline-first · sends itself
Manager web
smart plans · approvals · targets
UAE directory
10,900+ doctors · 6,800+ clinics · 5,000+ pharmacies pre-loaded
Central database
visits · plans · forecasts · sales · stock — one hub
Distributor files
sales & stock imported monthly
The engine
plan vs visits · forecast vs sales · coverage vs potential
Monitoring
· Coverage & frequency by doctor potential
· Plan adherence, per rep
· Samples accounted for, per visit
Control
· One-click plan approvals
· Edit requests & approval chains
· Targets cascade country → line → rep
Notification
· Short-expiry lots, up to 90 days ahead
· Missed-visit follow-ups
· Approval requests, instantly
Forecasting
· Accuracy graded every month
· Forecast vs actual sales
· Month-end readiness per rep
Main functionality
Field execution
Visit logging that doesn’t fight you
Doctor, products detailed, samples, outcome — logged faster than a WhatsApp reply — and confirmed at the account, quietly, without turning reps into suspects.
True offline-first
Airplane mode, basements, dead zones: log 20 visits, drive to another city, watch them send. Built for real field days.
Sample accountability
Every sample logged on the visit — doctor, rep, date, quantity. Requests and approvals in the same place.
Planning & targeting
Smart monthly plans
A month of visits drafted in seconds — balanced by doctor priority, visit frequency, best time to visit and product gaps. Rule-based, honest, one-click approve.
Day-one UAE directory
10,900+ doctors, 6,800+ clinics and hospitals, 5,000+ pharmacies — with specialty and location, ready before anyone logs in. New rep Monday, real visits by Wednesday.
Three-part doctor potential
Patients per day, packs a doctor could prescribe, packs they prescribe now — the grade is worked out for you, so coverage becomes a strategy, not a number.
Stock & supply chain
Distributor stock visibility
Shipped 10,000 units, pharmacies sold 4,200 — see where the other 5,800 sit, by distributor, region and product.
Expiry management
Short-expiry lots flagged up to 90 days ahead — surfaced before they become a write-off.
Pharmacy sell-out
Sell-out per pharmacy, month by month, next to each rep’s forecast.
Analytics & management
Monthly reviews that assemble themselves
Each rep’s month — sales, visits, coverage, doctors detailed, forecast accuracy — on one page. Agreed KPIs land in the rep’s app.
Bottom-up forecasting
Per account × product, accuracy graded every month against real sales. Targets cascade country → line → rep.
Competitor intelligence
Competitor feedback captured on visits and gathered in one place. Plus leaves, expenses and approvals — no HR spreadsheets.
New this season
NewMonth-end readiness
One checklist per rep before the month closes: next month’s plan and forecast in, expenses entered, marketing-spend list confirmed.
Marketing spend, accounted for
Each month’s marketing spend is matched to a real customer in the directory before it is entered — clean records for finance and audit.
Forecast accuracy, per rep
Forecast vs actual per account and product, with sales that were never forecast shown separately.
One system. Two screens.
The manager’s command centre and the rep’s pocket — always showing the same numbers.
iOS coming
Real app screens · sample data
Your field force maturity path
See the field
Visits, confirmation and coverage — honest field data from week one.
Plan the field
Doctor potential and smart monthly plans. Reach and frequency by priority.
Manage by numbers
Self-assembling reviews, agreed KPIs, stock and sample control.
Predict the market
Bottom-up forecasts graded monthly, competitor feedback, country-level view.
Proven in the field
- 30,700+ visits logged — REAL USAGE · SINCE JAN 2024
- 11,000+ visits in the last 12 months — ONE LIVE UAE FIELD TEAM
- 1,800+ doctors seen this year — ANONYMISED REAL USAGE
- 0 implementation fees — ONE SIMPLE PER-USER SUBSCRIPTION
- Live within a week — DATA MIGRATION INCLUDED
What you pay before day one
Most pharma CRMs start with an implementation project and fees before your first visit is logged. RepPharma starts with your reps visiting doctors.
| Before your first visit | RepPharma | Salesforce Life Sciences Cloud | Veeva Vault CRM | IQVIA OCE | Excel + WhatsApp |
|---|---|---|---|---|---|
| Implementation / setup fees | Nonedata migration included | Implementation project | Implementation project | Implementation project | Nonepaid in lost visits & Sunday Excel |
| How you pay | One subscription per user / month | Licence per user + add-ons | Negotiated contract | Negotiated contract | $0 licence |
| Country database on day one | Included | Start empty | Sold separately | Sold separately | Typed by hand |
| Built for Middle East pharma | Yes — natively | Global template | Global template | Enterprise only | Built by suffering |
The headline: no implementation fees, no setup fees, no customization fees. You pay one subscription per user per month, and a 10–150-rep pharma field team can be live within a week. 14-day free trial · data migration included. How pricing works.
Questions answered
How fast can a new team start?+
On day one. RepPharma is the only CRM with the country’s database included: doctors, clinics, hospitals and pharmacies with their locations. Upload your usual sales report and your products, prices and sales customers are created automatically, so reps build their list, plan and forecast on the first morning.
Is the doctor directory really pre-loaded?+
Yes. A UAE-wide directory — 10,900+ doctors, 6,800+ clinics and hospitals, 5,000+ pharmacies, with specialties and locations — is ready before your team logs in. You are not starting from an empty CRM.
Does it really work offline?+
Fully. Put the phone in airplane mode, log 20 visits, drive to another city, and watch them send when you are back on signal. Offline-first is how the app is built, not a marketing line.
Is there an iPhone app?+
The rep app runs on Android today. iOS is coming. Managers and admins use the web dashboard on any computer.
What about data security?+
Encrypted in transit and at rest, hosted on Supabase (AWS Singapore) with role-based access from rep to country manager and an audit trail on visits, samples and approvals. Details in our Privacy Policy.
Can I import my existing data?+
Yes — we migrate your doctors, accounts, historical visits and targets during onboarding. Data migration is included, not a paid add-on.
How is billing handled?+
One subscription per user per month, with no implementation, setup or customization fees and data migration included. 14-day free trial, no card needed to start. Cancel any time; see the Refund & Cancellation Policy for details.
See it on your own territory
14-day free trial · no card to start · data migration included